Handbook of Marketing Decision Models

MLA

Wierenga, Berend, Frederick S Hillier, and B Wierenga. Handbook of Marketing Decision Models. Springer US, 2008.

APA

Wierenga, B., Hillier, F. SWierenga, B. (2008). Handbook of Marketing Decision Models. Springer US.

Chicago

Wierenga, Berend, Frederick S Hillier, and B Wierenga. Handbook of Marketing Decision Models. : Springer US, 2008.