Green Branding : Basics, Success Factors and Instruments for Sustainable Brand and Innovation Management

MLA

Errichiello, Oliver, and Arnd Zschiesche. Green Branding : Basics, Success Factors and Instruments for Sustainable Brand and Innovation Management. Wiesbaden: Springer Fachmedien Wiesbaden GmbH, 2022.

APA

Errichiello, O., & Zschiesche, A. (2022). Green Branding : Basics, Success Factors and Instruments for Sustainable Brand and Innovation Management. Wiesbaden: Springer Fachmedien Wiesbaden GmbH.

Chicago

Errichiello, Oliver., and Arnd Zschiesche. Green Branding : Basics, Success Factors and Instruments for Sustainable Brand and Innovation Management. Wiesbaden: Springer Fachmedien Wiesbaden GmbH, 2022.