MLA

Philip Kotler, et al. H2h Marketing: Case Studies On Human-to-human Marketing. Springer Nature (Textbooks & Major Reference Works), 2023.

APA

Philip Kotler, P. Kotler, Haas, M., Pfoertsch, W., & Sponholz, U. (2023). H2H Marketing: Case Studies on Human-to-Human Marketing. Springer Nature (Textbooks & Major Reference Works).

Chicago

Philip Kotler, Maximilian Haas, Waldemar Pfoertsch, and Uwe Sponholz. H2H Marketing: Case Studies On Human-To-Human Marketing. : Springer Nature (Textbooks & Major Reference Works), 2023.