Transmedia Brand Storytelling : Immersive Experiences from Theory to Practice

MLA

Sutherland, Karen E, and Richie Barker. Transmedia Brand Storytelling : Immersive Experiences From Theory to Practice. Singapore: Palgrave Macmillan, 2023.

APA

Sutherland, K. E, & Barker, R. (2023). Transmedia Brand Storytelling : Immersive Experiences from Theory to Practice. Singapore: Palgrave Macmillan.

Chicago

Sutherland, Karen E., and Richie Barker. Transmedia Brand Storytelling : Immersive Experiences From Theory to Practice. Singapore: Palgrave Macmillan, 2023.