The Cost Stickiness Phenomenon
  MLA
  Homburg, Carsten, and Daniel Baumgarten. The Cost Stickiness Phenomenon. Gabler Verlag, 2012.
  APA
  Homburg, C., & Baumgarten, D. (2012). The Cost Stickiness Phenomenon. Gabler Verlag.
  Chicago
  Homburg, Carsten, and Daniel Baumgarten. The Cost Stickiness Phenomenon. : Gabler Verlag, 2012.