The Cost Stickiness Phenomenon
MLA
Homburg, Carsten, and Daniel Baumgarten. The Cost Stickiness Phenomenon. Gabler Verlag, 2012.
APA
Homburg, C., & Baumgarten, D. (2012). The Cost Stickiness Phenomenon. Gabler Verlag.
Chicago
Homburg, Carsten, and Daniel Baumgarten. The Cost Stickiness Phenomenon. : Gabler Verlag, 2012.