A Concise Guide to Market Research

MLA

Marko Sarstedt, Erik Mooi, and Erik Mooi. A Concise Guide to Market Research. Springer Berlin Heidelberg, 2014.

APA

Marko Sarstedt, E. Mooi, & Mooi, E. (2014). A Concise Guide to Market Research. Springer Berlin Heidelberg.

Chicago

Marko Sarstedt, Erik Mooi, and Erik Mooi. A Concise Guide to Market Research. : Springer Berlin Heidelberg, 2014.