Improving the user experience through practical data analytics : gain meaningful insight and increase your bottom line

MLA

Fritz, Mike, Paul D Berger, and Rick Pinchera. Improving the User Experience Through Practical Data Analytics : Gain Meaningful Insight and Increase Your Bottom Line. Morgan Kaufmann, 2015.

APA

Fritz, M., Berger, P. D, & Pinchera, R. (2015). Improving the user experience through practical data analytics : gain meaningful insight and increase your bottom line. Morgan Kaufmann.

Chicago

Fritz, Mike, Paul D Berger, and Rick Pinchera. Improving the User Experience Through Practical Data Analytics : Gain Meaningful Insight and Increase Your Bottom Line. : Morgan Kaufmann, 2015.