Fundamentals of Business-to-Business Marketing

MLA

Kleinaltenkamp, et al. Fundamentals of Business-to-business Marketing. Springer International Publishing, 2015.

APA

Kleinaltenkamp, K., Geiger, I., Plinke, W., & Wilkinson, I. (2015). Fundamentals of Business-to-Business Marketing. Springer International Publishing.

Chicago

Kleinaltenkamp, Ingmar Geiger, Wulff Plinke, and Ian Wilkinson. Fundamentals of Business-To-Business Marketing. : Springer International Publishing, 2015.