Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference

MLA

King, Robert L. Proceedings of the 1991 Academy of Marketing Science (ams) Annual Conference. Springer International Publishing, 2015.

APA

King, R. L. (2015). Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing.

Chicago

King, Robert L. Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference. : Springer International Publishing, 2015.