Winning the Advertising Game : Lessons from the Super Bowl Ad Champions

MLA

Raithel, Sascha, et al. Winning the Advertising Game : Lessons From the Super Bowl Ad Champions. Cham: Springer, 2025.

APA

Raithel, S., Mafael, A., Stewart, D. W, & Taylor, C. R. (2025). Winning the Advertising Game : Lessons from the Super Bowl Ad Champions. Cham: Springer.

Chicago

Raithel, Sascha., Alexander Mafael, David W Stewart, and Charles R Taylor. Winning the Advertising Game : Lessons From the Super Bowl Ad Champions. Cham: Springer, 2025.