CRM Goes Digital: Design and Use of Digital Customer Interface in Marketing, Sales and Service

MLA

Sabine Kirchem, et al. Crm Goes Digital: Design and Use of Digital Customer Interface In Marketing, Sales and Service. Springer Nature, 2025.

APA

Sabine Kirchem, S. Kirchem, Laux, D., Pufahl, M., & Stadelmann, M. (2025). CRM Goes Digital: Design and Use of Digital Customer Interface in Marketing, Sales and Service. Springer Nature.

Chicago

Sabine Kirchem, David Laux, Mario Pufahl, and Martin Stadelmann. CRM Goes Digital: Design and Use of Digital Customer Interface In Marketing, Sales and Service. : Springer Nature, 2025.