International Marketing Strategy: The Country of Origin Effect on Decision-Making in Practice

MLA

Pegan, et al. International Marketing Strategy: The Country of Origin Effect On Decision-making In Practice. Springer International Publishing, 2020.

APA

Pegan, P., de Luca, P., Pegan, G., & Vianelli, D. (2020). International Marketing Strategy: The Country of Origin Effect on Decision-Making in Practice. Springer International Publishing.

Chicago

Pegan, Patrizia de Luca, Giovanna Pegan, and Donata Vianelli. International Marketing Strategy: The Country of Origin Effect On Decision-Making In Practice. : Springer International Publishing, 2020.