MLA

Schwarz, Chris Chapman, and Elea McDonnell Feit. Python for Marketing Research and Analytics. Springer International Publishing, 2020.

APA

Schwarz, S., Chapman, C., & Feit, E. McDonnell. (2020). Python for Marketing Research and Analytics. Springer International Publishing.

Chicago

Schwarz, Chris Chapman, and Elea McDonnell Feit. Python for Marketing Research and Analytics. : Springer International Publishing, 2020.