Channel Strategies and Marketing Mix in a Connected World
  MLA
  Ray, and Shuya Yin. Channel Strategies and Marketing Mix In a Connected World. Springer International Publishing, 2020.
  APA
  Ray, R., & Yin, S. (2020). Channel Strategies and Marketing Mix in a Connected World. Springer International Publishing.
  Chicago
  Ray, and Shuya Yin. Channel Strategies and Marketing Mix In a Connected World. : Springer International Publishing, 2020.