MLA

Pincas, Stéphane, and Marc Loiseau. A History of Advertising. Cologne: Taschen, 2008.

APA

Pincas, S., & Loiseau, M. (2008). A history of advertising. Cologne: Taschen.

Chicago

Pincas, Stéphane, and Marc Loiseau. A History of Advertising. Cologne: Taschen, 2008.