Global marketing : a decision-oriented approach.

MLA

Hollensen, Svend. Global Marketing : a Decision-oriented Approach. 5th ed. Harlow: Prentice Hall, 2010.

APA

Hollensen, S. (2010). Global marketing : a decision-oriented approach. 5th ed. Harlow: Prentice Hall.

Chicago

Hollensen, Svend, Global Marketing: A Decision-Oriented Approach. 5th ed. Harlow: Prentice Hall, 2010.