Advertising media planning.

MLA

Sissors, Jack Z., and Roger B Baron. Advertising Media Planning. 7th ed. London: McGraw-Hill, 2010.

APA

Sissors, J. Z., & Baron, R. B. (2010). Advertising media planning. 7th ed. London: McGraw-Hill.

Chicago

Sissors, Jack Z., and Roger B. Baron. Advertising Media Planning. 7th ed. London: McGraw-Hill, 2010.