How cool brands stay hot

MLA

Van den Bergh, Joeri, Mattias Behrer, and Paul Van Damme. How Cool Brands Stay Hot. Tielt: Lannoo, 2014.

APA

Van den Bergh, J., Behrer, M., & Van Damme, P. (2014). How cool brands stay hot. Tielt: Lannoo.

Chicago

Van den Bergh, Joeri, and Mattias Behrer. How Cool Brands Stay Hot. Translated by Paul Van Damme. Tielt: Lannoo, 2014.