The analytical marketer : how to transform your marketing organization

MLA

Sweetwood, Adele. The Analytical Marketer : How to Transform Your Marketing Organization. Boston (Mass.): Harvard Business Review Press, 2016.

APA

Sweetwood, A. (2016). The analytical marketer : how to transform your marketing organization. Boston (Mass.): Harvard Business Review Press.

Chicago

Sweetwood, Adele, The Analytical Marketer: How to Transform Your Marketing Organization. Boston (Mass.): Harvard Business Review Press, 2016.