The lovemarks effect : winning in the consumer revolution.

MLA

Cassano, Silvano, Roger Downer, and Kevin Roberts. The Lovemarks Effect : Winning In the Consumer Revolution. New York: powerHouse, .200.

APA

Cassano, S., Downer, R., & Roberts, K. (.200). The lovemarks effect : winning in the consumer revolution. New York: powerHouse.

Chicago

Cassano, Silvano, Roger Downer, and Kevin Roberts. The Lovemarks Effect: Winning In the Consumer Revolution. New York: powerHouse, .200.