MARC Record
Leader
920
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250703s----------------------000---eng-d
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1000000000399059
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ebk03
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a| INTERNATIONAL BRAND MANAGEMENT OF CHINESE COMPANIES
210
a| INTERNATIONAL BRAND MANAGEMENT OF CHINESE COMPANIES : CASE STUDIES ON THE CHINESE HOUSEHOLD APPLIANCES & CONSUMER ELECTRONICS INDUSTRY ENTERING US & WESTERN EUROPEAN MARKETS : CONTRIBUTIONS TO ECONOMICS
210
a| INTERNATIONAL BRAND MANAGEMENT OF CHINESE COMPANIES : CASE STUDIES ON THE CHINESE HOUSEHOLD APPLIANCES AND CONSUMER ELECTRONICS INDUSTRY ENTERING US & WESTERN EUROPEAN MARKETS : CONTRIBUTIONS TO ECONOMICS
245
a| International Brand Management of Chinese Companies
260
b| Physica-Verlag HD
c| 2008
020
a| 3-7908-2029-6
020
a| 3-7908-2549-2
020
a| 9786611276256
020
a| 1-281-27625-1
020
a| 3-7908-2030-X
100
1
a| Bell, Sandra
856
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x| SpringerLink Books - AutoHoldings:Full Text
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