Guerilla marketing : easy and inexpensive strategies for making big profits from your small business

Type:
boek
Titel:
Guerilla marketing : easy and inexpensive strategies for making big profits from your small business
Auteur:
Levinson, Jay Conrad
Jaar:
2007
Taal:
Engels
Uitgever:
Boston : Houghton Mifflin Company, 2007
Paginering:
XII, 368 p.
Plaatsnummer:
SQR.369.1 LEVI 2007 (Luipaardstraat Kortrijk)
ISBN:
9780618785919
Onderwerp:
Marketing
Samenvatting:
An expanded and updated edition of the revolutionary marketing classic identifies the fastest growing markets, discusses recession strategies, modern consumers, targeted prospects, technology, and management; and furnishes new sections on Internet marketing, the use of new technologies, and cultivating repeat and referral business. Original.
Permalink:
http://bibtest.howest.be/catalog/hws01:002027277