Infographics : the power of visual storytelling - Lankow, Jason, ....-; Crooks, Ross, ....-; Ritchie, Josh, ....- (Hoboken, New Jersey : John Wiley & Sons, Inc., 2012)
Importance and efficacy: why our brains love infographics -- Infographic formats: choosing the right vehicle for your message -- The visual storytelling spectrum: an objective approach -- Editorial infographics -- Content distribution: sharing your story -- Brand-centric infographics -- Data visualization interfaces -- What makes a good infographic? -- Information design best practices -- The future of infographics.
Includes index.
Keywords: Visual communication; Communication -- Graphic methods; Information visualization; Business presentations; Presentation graphics software