MARC Record

Leader
001 003002884
003 BE-GnUNI
005 20230801084627.0
008 211005|2020||||xx |||||||||||||| ||dut|d
020
  
  
a| 9780136746911
040
  
  
a| Howest
084
  
  
a| 770.6 2| vsiso
100
1
  
a| Weinschenk, Susan, d| ....- 0| (viaf)
245
1
0
a| 100 things every designer needs to know about people / c| Susan M. Weinschenk, Ph.D.
250
  
  
a| 2e ed.
260
  
  
a| [S.l.] : b| Peachpit Press, c| 2020.
300
  
  
a| 244 p.: ill.
520
  
  
a| We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With this book you'll design more intuitive and engaging apps, software, websites and products that match the way people think, decide and behave.
650
  
4
a| Consumentengedrag.
650
  
4
a| Design thinking.
852
4
  
b| HWPNT c| PENTA j| PENTA.770.6.WEIN 20 p| 100000001531
920
  
  
a| book