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MARC Record

Leader
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008 120510s2011 ||||||||||||||||| ||eng||
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a| 9780470688571
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a| Howest
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a| eng
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a| HD60
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a| 658.8
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a| 351.31 2| vsiso
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a| The age of responsibility : b| CSR 2.0 and the new DNA of business.
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a| Chichester : b| Wiley, c| 2011.
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a| XVII, 389.
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a| In this landmark book Wayne Visser shows how the old model of Corporate Sustainability & Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model. > Provides a 'second generation' approach to CSR that will breathe new life into the movement > Can increase the effectiveness of CSR as a strategy to create positive change in society through business > Acknowledges the challenges faced by conventional businesses and provides the measures needed to face these.
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a| NOC-NC
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a| Ethisch ondernemen. 2| z
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a| Visser, Wayne, d| ....- 0| (viaf)
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u| https://books.google.be/books?id=gfzx4xYwObYC&printsec=frontcover&hl=nl&source=gbs_ViewAPI&output=embed&redir_esc=y#%257B%2522showLinkChrome%2522%253Afalse%257D 3| (Howest) Download hier de inhoudsopgave en de fragmentweergave
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u| http://eu.wiley.com/WileyCDA/WileyTitle/productCd-0470688572,descCd-description.html 3| (Howest) Klik hier voor meer info
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b| HWSJS c| SJS j| SJS.BOEK.351.31.VISS.11 p| 2019050
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a| book
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