Implementing an Integrated Marketing Communications Strategy : How to Benchmark and Improve Marketing Communications Planning in Your Business
Full text!- Format:
- e-book
- Title:
- Implementing an Integrated Marketing Communications Strategy : How to Benchmark and Improve Marketing Communications Planning in Your Business
- Language:
- English
- Publisher:
- London Thorogood Publishing 1999
- ISBN:
- 1-85418-120-3
9786610232918
1-280-23291-9
1-85418-536-5 - Permalink:
- http://bibtest.howest.be/catalog/ebk03:1000000000336969?locale=en