Integrated Marketing Communications : A Global Brand-Driven Approach

Full text!
Type:
e-book
Titel:
Integrated Marketing Communications : A Global Brand-Driven Approach
Auteur:
Kitchen, Philip J.; Tourky, Marwa E.
Taal:
Engels
Uitgever:
Cham Springer International Publishing AG 2022
ISBN:
3-030-76415-X
3-030-76416-8
Permalink:
http://bibtest.howest.be/catalog/ebk03:20443682100041