Yes Logo : Uncovering the Recipes of Branding Success in the World's Largest Consumer Market

Full text!
Type:
e-book
Titel:
Yes Logo : Uncovering the Recipes of Branding Success in the World's Largest Consumer Market
Auteur:
Wang, Jiazhuo George.; Qin, Shuo; Wang, Allison
Taal:
Engels
Uitgever:
Singapore Springer 2023
ISBN:
981-9966-07-8
981-9966-08-6
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http://bibtest.howest.be/catalog/ebk03:28517370200041