Critical Factors for Adoption of Customer Relationship Management : A Study of Palestine SMEs

Full text!
Format:
e-book
Title:
Critical Factors for Adoption of Customer Relationship Management : A Study of Palestine SMEs
Author:
Salah, Omar Hasan.; Elias, Nur Fazidah; Mohamed, Hazura; Yusof, Zawiyah Mohammad
Language:
English
Publisher:
Singapore Springer 2024
ISBN:
981-9983-20-7
981-9983-21-5
Permalink:
http://bibtest.howest.be/catalog/ebk03:29403469300041?locale=en