Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty

Format:: e-book
Title:: Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty
Author:: Spotts, Harlan E.
Language:: English
Publisher:: Springer International Publishing 2015
ISBN:: 3-319-11844-7
3-319-11845-5
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