Social Media in the Marketing Context

Full text!
Format:
e-book
Title:
Social Media in the Marketing Context
Author:
Plume, Cherniece J.; Dwivedi, Yogesh K.; Slade, Emma L.; Dwivedi, Yogesh Kumar; Dwivedi, Yogesh K.; Slade, Emma L.
Language:
English
Publisher:
San Diego Chandos Publishing 2017
ISBN:
0-08-101754-5
0-08-101757-X
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