Advances in Corporate Branding

Full text!
Format:
e-book
Title:
Advances in Corporate Branding
Author:
Balmer, John M.T.; Powell, Shaun M.; Kernstock, Joachim; Brexendorf, Tim; Brexendorf, Tim Oliver; Kernstock, Joachim; Powell, Shaun M.
Language:
English
Publisher:
Palgrave Macmillan UK 2017
ISBN:
1-352-00007-5
1-352-00008-3
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