Business without borders : a strategic guide to global marketing.
- Type:
- boek
- Titel:
- Business without borders : a strategic guide to global marketing.
- Jaar:
- 2002
- Taal:
- Engels
- Uitgever:
- New York : Wiley, 2002
- Paginering:
- XX, 267 p. : ill.
- Plaatsnummer:
- PENTA.STUD.658 DEPA 02 (PENTA)
- ISBN:
- 9780471204695
- Samenvatting:
- Ch. 1 Discovering the Eighth Continent Ch. 2 Great Expectations for Global Markets Ch. 3 Navigating the Global JourneyCh. 4 Deciding Which Markets Matter Ch. 5 The Laws of the Eighth Continent
- Permalink:
- http://bibtest.howest.be/catalog/hws01:001932809
