Judge this

Type:
boek
Titel:
Judge this
Auteur:
Kidd, Chip
Jaar:
2015
Taal:
Engels
Uitgever:
New York : TED Books / Simon & Schuster, 2015
Paginering:
125 p. + ill.
Plaatsnummer:
GKG.NC997 KIDD 2015 (Graaf Karel de Goedelaan Kortrijk)
ISBN:
9781476784786
Samenvatting:
A fun, playful look at the importance of first impressions—in design and in life—from acclaimed book designer Chip Kidd. First impressions are everything. They dictate whether something stands out, how we engage with it, whether we buy it, and how we feel. In Judge This, renowned designer Chip Kidd takes us through his day as he takes in first impressions of all kinds. We follow this visual journey as Kidd encounters and engages with everyday design, breaking down the good, the bad, the absurd, and the brilliant as only someone with a critical, trained eye can. From the design of your morning paper to the subway ticket machine to the books you browse to the smartphone you use to the packaging for the chocolate bar you buy as an afternoon treat, Kidd reveals the hidden secrets behind each of the design choices, with a healthy dose of humor, expertise, and of course, judgment as he goes.
Permalink:
http://bibtest.howest.be/catalog/hws01:002307873