101 design methods : a structured approach for driving innovation in your organization
- Format:
- book
- Title:
- 101 design methods : a structured approach for driving innovation in your organization
- Year:
- 2013
- Language:
- English
- Publisher:
- Hoboken, N.J. : Wiley, c2013
- Description:
- X, 326 p. : ill. ; 24 cm.
- Note:
- Includes index.
- Call number:
- PENTA.366 KUMA 13 (PENTA)
- ISBN:
- 9781118083468
- Subject:
- Technological innovations
Organizational change - Summary:
- The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
- Permalink:
- http://bibtest.howest.be/catalog/hws01:003536424?locale=en
