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1. The experience economy
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Author:
Pine, B. Joseph; Gilmore, James H.
Publisher:
Boston (Mass.) : Harvard Business Review Press, 2011
Year:
2011
Format:
book
2. Value proposition design : how to create products and services customers want
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Author:
Osterwalder, Alexander; Bernarda, Gregory; Pigneur, Yves; Smith, Alan
Publisher:
Hoboken, N.J. : John Wiley & Sons, 2014
Year:
2014
Format:
book
3. The innovator's solution : creating and sustaining successful growth
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Author:
Christensen, Clayton M.; Raynor, Michael E.
Publisher:
Boston (Mass.) : Harvard Business Review Press, 2013
Year:
2013
Format:
book