A fine line : how design strategies are shaping the future of business.
- Type:
- boek
- Titel:
- A fine line : how design strategies are shaping the future of business.
- Jaar:
- 2009
- Taal:
- Engels
- Uitgever:
- San Francisco : Jossey-Bass, 2009
- Paginering:
- XIV, 183 p. : ill.
- Plaatsnummer:
- PENTA.770.6 ESSL 09 (PENTA)
- ISBN:
- 9780470451021
- Samenvatting:
- Foreword. The Author. Introduction. Chapter 1: Design-Driven Strategy: Staking a Claim in the Creative Economy. Chapter 2: True Lies: The Role of Leadership in Innovation. Chapter 3: Designing to Win: The Creative Business Strategy. Chapter 4: Minds Beat Money: The Innovation Process, Step by Step. Chapter 5: A Business Design Revolution: The Greening of Planet, Inc. Chapter 6: Design-Driven Strategies for Better Business-And a Better World. Chapter 7: The Factories. Epilogue. Resources.
- Permalink:
- http://bibtest.howest.be/catalog/hws01:001931269
