The age of responsibility : CSR 2.0 and the new DNA of business.
- Type:
- boek
- Titel:
- The age of responsibility : CSR 2.0 and the new DNA of business.
- Jaar:
- 2011
- URL:
- https://books.google.be/books?id=gfzx4xYwObYC&printsec=frontcover&hl=nl&source=gbs_ViewAPI&output=embed&redir_esc=y#%257B%2522showLinkChrome%2522%253Afalse%257D (Howest) Download hier de inhoudsopgave en de fragmentweergave
http://eu.wiley.com/WileyCDA/WileyTitle/productCd-0470688572,descCd-description.html (Howest) Klik hier voor meer info - Taal:
- Engels
- Uitgever:
- Chichester : Wiley, 2011
- Paginering:
- XVII, 389.
- Plaatsnummer:
- SJS.BOEK.351.31.VISS.11 (SJS)
- ISBN:
- 9780470688571
- Onderwerp:
- Ethisch ondernemen
- Samenvatting:
- In this landmark book Wayne Visser shows how the old model of Corporate Sustainability & Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model. > Provides a 'second generation' approach to CSR that will breathe new life into the movement > Can increase the effectiveness of CSR as a strategy to create positive change in society through business > Acknowledges the challenges faced by conventional businesses and provides the measures needed to face these.
- Permalink:
- http://bibtest.howest.be/catalog/hws01:003535900
